in

Bombay Sapphire 75,000 Crystal Imagination Installation

Bombay Sapphire's Imagination Installation artwork

Bombay Sapphire Imagination Installation, the newest global ad campaign pays tribute to the heritage and the origin of the luxury spirits brand. The Infused with Imagination campaign consists of an art installation designed by London based illustrator Yehrin Tong.

Imagion Installation is a huge 3-dimensional piece meticulously crafted using more than 75,000 sparking crystals that took more than 2,500 hours to put together. Consisted by a series of illustrated panels, which have been hand crafted based on Tong’s original designs, the piece reveals its true beauty only when seen from the correct position.

The Bombay Sapphire bottle represents a source of imagination, bringing the different characters on the illustrated panels to life. The dazzling array of crystals illuminates each character, when viewed from different angles; the artwork reveals each magnificent piece of the Bombay Sapphire story. The characters represent varying aspects of the intriguing Bombay sapphire story: the lion and panther represent an unwavering sense of pride, luxury and of course, strong sensuality. The peacock duly represents exuberance, elegance and the exotic while the phoenix represents imagination, forward-thinking and innovation.

Renowned photographer Richard Foster worked closely with the designer to bring to life the brand’s luxurious essence and magical vision. Gin is one of the most popular drinks in the world, and this particular one by Bombay Sapphire is admired throughout the world.

Bombay Sapphire's Imagination Installation artwork
Bombay Sapphire's Imagination Installation artwork
Bombay Sapphire's Imagination Installation artwork
Bombay Sapphire's Imagination Installation artwork

Bombay Sapphire's Imagination Installation artwork
Bombay Sapphire's Imagination Installation artwork

What do you think?

0 points
Upvote Downvote

Written by Slamchica

Aleksandra Arsenovic graduated with a degree in economics and has a master degree in tourism. Since she worked as a travel agent, she has traveled around the world and developed an interest in luxurious hotels and exotic destinations. As a big fashion fan, Aleksandra loves expensive and luxury fashion items. As an editor of Extravaganzi she shares her knowledge about travels, fashion and accessories.

Comments

Leave a Reply

Loading…

0

Comments

0 comments

Who Will Inherit $12 Million Of Recently Deceased The World’s Richest Dog

$25 Million Price Cut for Tranquility, Lake Tahoe Mansion