The Goldgena Project is run by a small watch design workshop called Cosanova, founded in 2005 in the heart of Swiss watchmaking, Lausanne. In little more than 11 years, Cosanova has worked with around forty watch brands, such as Tag Heuer, Parmigiani, Montblanc, Oris, Eberhard and even Hautlence. The brand’s founder, Claudio D’Amore (40) wanted to create affordable and super appealing mechanical watches so emerged an independent brand – CODE41.
Goldgena Project’s CODE41 are attractive mechanical watches at a fraction of their price, created through a policy of complete transparency on origin, costs and development. For now, two models are available, both with 42 mm cases, sapphire glass with anti-reflective coating, 316L stainless steel, and showing off 50m of water resistance and interchangeable straps.
ANOMALY-01: The dial is levelly sculpted, with a machined look that radiates ‘mechanical’ to the point that it becomes an extension of the movement.
The case is simple, elegant and wearable, but both its lugs and its screwed container design ensure an appearance that is strong, distinctive and recognizable. It is fitted with the Japanese MIYOTA 82S7 movement with a central hour and minutes disc, seconds, and 24 hour discs.
For those who prefer simplicity, subtlety and elegance, goes best ANOMALY-02. A 3 hand date model is driven by a Swiss ETA 2824-2 movement which has hours, minutes, seconds, and a date window.
On November 22nd, Goldgena Project launched their crowdfunding campaign on Kickstarter and after only 2 weeks they have already raised over $400,000. The special Kickstarter launch prices are still available for the next few days, and start from $447 (down from $647) for ANOMALY-01, and from $525 (down from $750) for ANOMALY-02 model.