For the first time you can create your own unique Dior bag. My Lady Dior is French fashion house’s first customisable bag, can be transformed into a unique accessory.
Available in a new 20 cm size, My Lady Dior reveals a re-worked shape, an easy open flap closure and a wide, adjustable and removable shoulder strap offering three ways to carry it: on the shoulder, across the body or in the hand. If adorned with the iconic leather cannage motif, My Lady Dior comes in a bold palette of hues, two of them metallic (silver and gold) which really pop against the brightly coloured Lucky Badges.
The Dior Lucky Badges are so cute; options for personalisation are endless. Sold with three Lucky Badges of your choice from the 41 designs available, additional badges for your My Lady Dior can be collected over time: sold individually, the Lucky Badges (only compatible with My Lady Dior) reflect different wishes and tastes, like a personal signature for your unique bag.
Adaptable at whim, to suit your mood or outfit, the collection of 41 Lucky Badges presents a whole world of possibilities. Inspired by Christian Dior’s own famous lucky charms, the badges are easily clipped on to the shoulder strap of My Lady Dior, which can accommodate up to three different designs.
Made of enamel (coloured glass applied to a metal base and heated to a high temperature), there are twenty-six letters of the alphabet and fifteen Dior symbols, including the bee, the rose and the star. Worn singly, as a pair, or as a trio, the Lucky Badges can be mixed and matched in any number of personal combinations.
The prices of the Dior Lucky Badges are all the same – €30 (£25), while My Lady Dior Bag will cost you €2,800 (£2,500).