For 2018 Louis Vuitton has prepared new feminine fragrance – Le Jour Se Lève.
Developed by perfumer Jacques Cavallier, Le Jour Se Lève is a citrusy, floral and musky fragrance. Top notes are mandarin orange, black currant and bergamot; middle notes are jasmine sambac, magnolia and osmanthus, while base note is musk.
“There’s a lot of roundness, but there’s an edge to it. It’s radiant.
The mandarin note brings a sweetness that is given a sharper aspect with blackcurrant and jasmine sambac notes. I think the industry calls it a ‘fruity floral’. I call it an ‘edgy yummy,’ explained Cavallier.
Louis Vuitton Le Jour Se Lève will be available in 100 and 200 ml Eau de Parfum, and in a set of travel sprays (4x 7.5 ml). You can expect it in March this year.