Louis Vuitton’s Pass App Allows You to Experience Ads in New Ways

French fashion house Louis Vuitton is layering its print campaigns with a new mobile application. Louis Vuitton Pass allows users to enter into the heart of the Maison’s world. Consumers can experience ads in new ways with behind-the-scenes content, featured product information and a store locator. The interactive elements of Louis Vuitton’s Pass app engages consumers by curating a personal experience that fleshes out familiar ads.

Louis Vuitton Pass App Brings LV Ad Campaigns To Life

Available on App Store and Google Play from 4 November, for tablets and smartphones, Louis Vuitton Pass allows fans to get behind the scenes of each campaign, access “making of” footage, access a Louis Vuitton Store locator, discover products showcased in each campaign with the option to purchase, share inspiring content on your favorite social network or by email.

Louis Vuitton Pass App Brings LV Ad Campaigns To Life Louis Vuitton Pass App Brings LV Ad Campaigns To Life

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Written by Slamchica

Aleksandra Arsenovic graduated with a degree in economics and has a master degree in tourism. Since she worked as a travel agent, she has traveled around the world and developed an interest in luxurious hotels and exotic destinations. As a big fashion fan, Aleksandra loves expensive and luxury fashion items. As an editor of Extravaganzi she shares her knowledge about travels, fashion and accessories.


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