Maserati was founded in Bologna, Italy, on December 1, 1914 and officially started operation on December 14. So, with the month of December, Maserati officially enters 100th year of its history. Italian car-maker reveals a host of festivities that are planned for its centenary year in 2014. The highlight of the year-long celebration is expected to be the official Maserati gathering in Italy September 19-21, 2014. An estimated 250 Maserati models will convene in Modena from all over the world. The three-day program will include drives on scenic Italian roads tied to Maserati’s history and multiple sessions on racetrack. Also, planned for the second half of 2014 is a special exhibition of some of the most evocative models in Maserati’s history at Museo Casa Enzo Ferrari.
Maserati introduces its brand new Centennial logo as well as an official Centennial book called “Maserati – A Century of History”. Released this week, this book chronicles the Maserati century along three main themes: company history, model range and motorsports. All activities and Centenary-related news are available on the dedicated Maserati100 website.
The Maserati Centennial year will officially end with a dedicated event on Sunday, December 14, 2014.