New Digital Ambiguity – Porsche Design’s Spring/Summer 2014 Collection

New Digital Ambiguity is Porsche Design’s Spring/Summer 2014 Collection. Inspired by the impact of digital culture on design, pieces in new collection are reinvented fashion brand’s classics with futuristic details. “The pace of modern life and rapid exchange of ideas and information has transformed the perception of the world and how we live in it,” says Thomas Steinbruck, Creative Director Porsche Design. “Hence we compelled to build a look that conforms to this new living space. Structured yet relaxed, constructed and undone. Porsche Design applied the most cutting edge techniques in garment construction to familiar yet forward looking shapes.”

Modern Evolution: A Reengineered Take on Modern Chic

Both collections – Womenswear and Menswear boast minimalistic style with lot of asymmetrical shapes, zippers instead of buttons and reflective strips all grounded in a color palette of white, black and graphite gray.

New Digital Ambiguity is creative fusion of leading sport performance technology and sophisticated, minimalist design and will be available from end of February in the worldwide Porsche Design stores as well as the official online Store.

Modern Evolution: A Reengineered Take on Modern Chic

Modern Evolution: A Reengineered Take on Modern Chic

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Written by Slamchica

Aleksandra Arsenovic graduated with a degree in economics and has a master degree in tourism. Since she worked as a travel agent, she has traveled around the world and developed an interest in luxurious hotels and exotic destinations. As a big fashion fan, Aleksandra loves expensive and luxury fashion items. As an editor of Extravaganzi she shares her knowledge about travels, fashion and accessories.


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