Maverick Drinks is new UK distributor for Vestal Vodka, that has made huge waves in the spirits world since launching in 2010. Their mission was to create a vodka with character and a sense of place. Their craft spirits are made with potatoes from single regions with a clear focus on quality over quantity. Much like fine wine, their vodka is also bottled by vintage, allowing connoisseurs to compare the flavours of different regions, as well as different years. “Commercial vodkas are all the same,” said William Borrell, creator of Vestal. “Multi-distilled, then filtered and then filtered again, it’s left tasteless. We take tiny new potatoes when they’re smaller than the Jersey Royal, and we keep in the impurities, unlike the commercial vodkas, as they’re the flavour. At the end we have a spirit that has as much identity as a whisky, brandy or cognac.”
Commenting on the new partnership, Borrell said: “Maverick Drinks has a wide portfolio of handcrafted spirits and shares many of the same values as we do at Vestal. Their refreshing approach to brand development is creating quite the stir in the drinks industry and they’re the kind of people we love to work with.”
Michael Vachon, Head of Brand Development at Maverick Drinks, said: “Vestal has challenged the dominant players in the Vodka market and produced one of the most flavourful and exceptional spirits available. We’re excited to bring them on board and feel that they perfectly compliment our existing portfolio of craft spirits.”
Pricing for the Vestal range is as follows: Vestal Kaszebe 2009 Vintage: RRP £68.99 ($117); Vestal Podlasie 2009 Vintage: RRP £514.29 ($869); Vestal Kaszebe 2010 Vintage: RRP £514.29 ($869); Vestal Podlasie 2010 Vintage: RRP £514.29 ($869); Vestal Kaszebe 2011 Vintage: RRP £48.00 ($81); Vestal Kaszebe 2013 Vintage: RRP £33.99 ($57); Vestal Pomorze 2013 Vintage: RRP £32.25 ($54) and Vestal Blended Potato Vodka: RRP £29.55 ($50).