in

Nike’s New Air Jordan XXX

Nike’s New Air Jordan XXX

Nike just announced the release of the much awaited Air Jordan XXX, celebrating 30 years of Air Jordan shoes. They even held an online streaming event to celebrate the shoes’ unveiling. The Air Jordan XXX is a unique synthesis of Jordan’s evolution as a player and a design collaborator. Each of the shoe’s elements results from a key performance insight or design inspiration fundamental to the player and Jordan Brand’s evolutions.

Nike’s New Air Jordan XXX
Nike’s New Air Jordan XXX

The silhouette is defined by five main components: height, toe, traction, material and fit. Jordan’s request to designer Tinker Hatfield to “make [the shoe] look fast” is accomplished via a first-of-its-kind knit collar and XXX graphic along the heel and forefoot. A smooth toe piece fashioned by Mark Smith using a new printing technique offers unparalleled breathability.

Nike’s New Air Jordan XXX
Nike’s New Air Jordan XXX

It features a new traction system and is crafted from a mix of woven, knit and printed materials including a knit cradle that keeps the heel in place and at the same time reduces the amount of glue needed to make the shoe.
True to his role with Air Jordan flagship footwear in recent years, Russell Westbrook will be the face of the newly-introduced Air Jordan XXX. Air Jordan XXX releases on February 12, with Westbrook set to wear the shoe on-court in the coming weeks.

Nike’s New Air Jordan XXX
Nike’s New Air Jordan XXX

What do you think?

0 points
Upvote Downvote

Written by Slamchica

Aleksandra Arsenovic graduated with a degree in economics and has a master degree in tourism. Since she worked as a travel agent, she has traveled around the world and developed an interest in luxurious hotels and exotic destinations. As a big fashion fan, Aleksandra loves expensive and luxury fashion items. As an editor of Extravaganzi she shares her knowledge about travels, fashion and accessories.

Comments

Leave a Reply

Loading…

0

Comments

0 comments

Tina Fey Splashed Out $9,5 Million On Condo in Manhattan’s Upper West Side

Trailer Like You Never Seen Before