Pokémon fever continues. To honor 20 years of Pokémon, RJ-Romain Jerome has partnered with The Pokémon Company International to release a limited edition of 20 pieces featuring Pikachu. With a first reference to 21st century pop culture, the brand pays tribute not only to an icon but to a social phenomenon which has become a global force over the last 20 years.
The most well-known Pokémon character is the centerpiece, taking up the entire dial with a big smile and inviting pose.
Placed on top of the dial, the appliques representing the famous Pikachu and the lightning bolt have been delicately hand-painted in yellow cold enamel. The vulcanized rubber strap matches the character’s signature yellow color. the dial has been crafted with love and in the spirit of Pokémon. On the black DLC-coated baseplate, the engraved lightning pattern reminiscent of the electrifying character is either sand-blasted or satin-brushed to create depth.
This collection is the perfect combination of each brand’s DNA: the star of Pokémon is paired with RJ-Romain Jerome’s star model, the Moon Invader. With a very unique and recognizable shape, the complex titanium case features RJ’s emblematic articulated lugs, the integrated ball-and-socket joints which allow a better wrist adjustment. RJ-Romain Jerome’s Pokémon Pikachu watch retails for a cool $20,000.