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Perrier Paying Tribute to Andy Warhol

For its 150 anniversary Perrier, French brand of bottled mineral water made from a spring in Vergèze in the Gard département, is paying tribute to Andy Warhol with a series of limited edition bottles.

Andy Warhol’s creativity and eccentricity are a great fit with Perrier’s brand personality. In the 1980, Andy Warhol created a series of vibrant colored screen prints of Perrier bottles, as an exploration of consumers’ interaction with everyday products.

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Nowadays the Perrier returning the favor to the Andy Warhol Foundation to produce a series of limited edition bottles inspired by Warhol. Available from June 24, the bright and bold color palette will be replicated on specially-designed bottles, with four different label designs and seven different Warhol inspirations including some of his famous quotes.

Perrier will also offered the chance to win an original Andy Warhol work of art as part of a sweepstakes. From June 24-September 30, consumers can enter to win ‘Space Fruit: Lemons,’ an original screenprint created by Warhol in 1978.

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Perrier Paying Tribute to Andy Warhol was last modified: May 27th, 2013 by Michoni
About Michoni

Milan Jovicic's passion is cars, men fashion and gadgets. As an editor and blogger for Extravaganzi he writes articles about fast and luxury vehicles, yachts and fashion, especially interested in expensive watches. When not working, he enjoys watching F1 and motorcycle racing.

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