Abu Dhabi Motors, the dealer of Rolls-Royce Motor Cars in Abu Dhabi and Al Ain, has just opened the world’s largest Rolls-Royce showroom in the Umm Al Nar area of Abu Dhabi. The showroom occupies 900 square meters, that’s nearly 10,000 square feet, which provides enough space to display five Rolls-Royce motor cars, a coffee bar and a customer configuration lounge including color and trim samples.
The opening was attended by the CEO of Rolls-Royce Motor Cars, Torsten Muller-Otvos. Last year the dealership maintained its status as the biggest-selling dealer of Rolls-Royce Motor Cars in the Middle East, and one of the top five dealers in the world. And the market still seems to be growing according to the dealer which claims a 117% growth already this year compared to the same period period in 2010.
Arno Husselmann, General Manager of Abu Dhabi Motors said: Through the opening of our new Showroom in Umm Al Nar, we are able to support the company’s growth whilst delivering outstanding product and customer services to some of the most discerning clientele in the world. We provide a unique experience that will allow customers to exclusively select their own vehicle with the help of our award winnin’g and fully trained staff. We expect 2011 to be another excellent year for Abu Dhabi Motors, with further recorded growth for Rolls-Royce’s Middle East operations.
Showcased at the new facility is one of 100 Spirit of Ecstasy Centenary Collection Phantom Drophead Coupe. The special-edition Phantom convertible is dedicated to the centennial anniversary of the Spirit of Ecstasy, the famous Rolls-Royce hood ornament. The Collection cars include a suite of bespoke design details including a special white-on-black double-R badge, Spirit of Ecstasy inspired coach lines and an inscribed figurine bathed in white light emanating from its base.