Bowing before beauty: The Concorso d’Eleganza Villa d’Este 2011 names its winners. Alfa Romeo 33 Stradale wins Trofeo BMW Group BMW 328 Hommage celebrates its world premiere First motorcycle concours and auction(BMW Group) This weekend just gone the town of Cernobbio on the banks of Lake Como reprised its status as the centre of attention for all car enthusiasts – and this year motorcycle fans also had much to admire. The Concorso d’Eleganza Villa d’Este brought together a selection of classic models and new concept cars to the acclaim of the assembled audience. And for the first time the cars were joined by motorcycles competing for class and overall victory in a competition of their own, as fans of two-wheeled classics headed to the Villa Erba for Saturday’s motorcycle concours. Another new feature of the Concorso was the sale held by RM Auctions on Saturday evening, which tempted collectors with a line-up of 32 extraordinary cars. “Our aim was to take this long-established event into new territory while preserving its character,” said Karl Baumer, President of the Concorso d’Eleganza Villa d’Este and Director of BMW Group Classic, outlining the reasons behind the changes. “The main initiative we introduced to give people extra opportunity to visit the Concorso was the addition of a second Public Day,” continued Baumer. Dr Jean-Marc Droulers, President of Villa d’Este S.p.A., also declared himself pleased with the weekend: “We’ve seen cars and motorcycles which made our hearts beat a little faster – both within the small, exclusive environs of the Villa d’Este and together with the wider public at the Villa Erba.”
Concorso d’Eleganza Villa d’Este 2011 – BMW 328 Sport
The Concorso d’Eleganza Villa d’Este is undoubtedly the most traditional event which was held for the first time as early as 1929. This year’s event will be held on the weekend of 20-22 May over the grounds of the Grand Hotel Villa d’Este and neighbouring Villa Erba in Cernobbio on Lake Como.
The beauty of the setting, the impeccable hospitality, the efficient organisation, the programme at the Grand Hotel Villa d’Este and Villa Erba, an enthusiastic audience, the public awareness in the international press and TV, and above all, the elegance, the originality and state of preservation of the precious automobiles participating in the event are some of the things that are enhanced Since Concorso’s revival in the 1990s.