The Concorso d’Eleganza Villa d’Este is undoubtedly the most traditional event which was held for the first time as early as 1929. This year’s event will be held on the weekend of 20-22 May over the grounds of the Grand Hotel Villa d’Este and neighbouring Villa Erba in Cernobbio on Lake Como.
The beauty of the setting, the impeccable hospitality, the efficient organisation, the programme at the Grand Hotel Villa d’Este and Villa Erba, an enthusiastic audience, the public awareness in the international press and TV, and above all, the elegance, the originality and state of preservation of the precious automobiles participating in the event are some of the things that are enhanced Since Concorso’s revival in the 1990s.
This year the Concorso will serve as the dream destination for all car and motorcycle lovers as there will be numerous high-end classics on display in special exhibitions. The official launch of the 2011 show, which was done earlier this month, announced the first Concorso d’Eleganza Villa d’Este for motorcycles as well as a high-end car sale by RM Auction.
As every year, the competition for the classic cars will be divided into several vehicle groups. Split up into eight different categories, the 50 or so classics will await the verdict of the five-strong jury. A novel aspect this year is the special focus within the competition: under the overarching theme of the sixties, around 20 iconic automobiles in three vehicle categories will represent this style-setting decade for the motoring enthusiasts gathered at Lake Como. The names of the sixties vehicle categories alone promise a high level of quality and style-consciousness: The Glamour, The Sport and The Unexpected.
There is no doubt that, with the BMW 328, our predecessors created an icon of motoring history which to this day still defines the style of two-seaters produced by our company, says Karl Baumer, underlining the significance of the BMW 328. It remains unclear what kind of birthday present will be appropriate for such an outstanding representative of the BMW product family – But we’ll definitely come up with something special, says the Director BMW Group Classic in happy anticipation of the party to be held on the shores of Lake Como.
For the Concorso d’Eleganza competition, the selecting committee has once again picked some unusual beauties from six decades of automotive history. During the annual press conference at the Geneva Motor Show the selecting committee offered a few tasters from the exclusive field of participants: 1965 Alfa Romeo TZ2 Coupe Zagato, 1933 Rolls-Royce Phantom II Special Town Car Brewster, and 1961 Jaguar E-Type Coupe! [Concorso d’Eleganza Villa d’Este]