For all those connoisseurs looking for the special lot of cognac in the market, Martell has once again introduced something truly special. Pernod Ricard Asia Duty Free has announced the launch of the Cordon Bleu Centenary Limited Edition to celebrate the 100th anniversary of the cognac created by Edouard Martell.
The Martell name dates back to 1912, when Edouard Martell created his own set of distilleries to produce some of the finest cognacs in the world, the specialty being Borderies eaux-de-vie. For those new to this arena, this speaks of the immensely regarded notes of floral and fruity blends, along with undertones of plum and orange. In this case, the cognac with have the added spicy tongue of cinnamon, which is known to add its own signatures to this revered blend of the Cordon Bleu.
The cognac comes with a limited edition wooden case with silver trims and a magnetite opening system. Promoted as a stunning Chinese New Year gift or the ultimate item for Martell collectors, the gift case is engraved with key historical dates relating to Martell Cordon Bleu and is decorated with 100 silver metallic squares in honour of the occasion. The limited edition package contains a blue lacquered and silver bottle of Martell Cordon Bleu and a montre bottle containing a selection of 100% Borderies Cognac blended by Martell’s cellar master Benoit Fil. Available from this month, only 600 gift case will be sold at HK$3,828 (495 US$) each.
The second packaging is however different in some ways. Though the artwork and color tones have been kept the same, the casing isn’t as elaborate but very elegant indeed. The bottle in this case, is a transparent one where the XO cognac has been packaged, with a silver colored crown with a signature near the neck. The pricing for this standard edition is fixed at HK$1,338 (173 US$) for each bottle.