“When I arrived in the United States to work with Ulyssa Nardin, I wanted to tell the history of this brand and do something with veterans and special forces,” said François-Xavier Hotier, U.S. president of Ulysse Nardin since 2018.
“The third goal I had was related to conservation and sustainability, especially related to sharks.” We can freely say that all three goals of this amazing man have been achieved.
Swiss company has just announced its partnership with OCEARCH, a scientific research organization dedicated to a better understanding of the movements and habits of the scariest sea creature.
Ulysse Narda brand has a long history with sharks – these animals were in a way their mascot during the production of chronographs for world navies from over fifty countries in the period from the 19th century to the 1950s.
Today, their diving models represent a commercial product for everyday wear, such as the latest watches including the Diver Chronograph 44mm Hammerhead Shark Limited Edition (limited to 300 pieces, priced at $11,900) and the Lady Diver 39mm Great White Limited Edition (limited to 300 pieces, priced from $7,900).
As the brand’s founder says about OCEARCH Collaboration: “I found them on Instagram when I was looking for partners, but before that I read William McKeever’s book Emperors of the Deep, which focuses on sharks, where the first page focuses on OCEARCH’s mission and goals.
When I came across them again, I thought it couldn’t be a coincidence and I contacted their founder.”
The partnership with Ulysse Nardin will help the organization fund its expeditions, where teams, along with students and scientists, explore shark ecosystems and their migration habits.