A sealed, unopened copy of the original NES version of Super Mario Bros. just set a world record when it sold for $100,150 USD at an auction. It is the first video game to break the six-figure mark for a retro game sale.
Thanks to its wild popularity, 11 different box variations of “Super Mario Bros.” were printed between 1985 and 1994, but only two versions of the cartridge were sold in “sticker sealed” boxes. This is one of those boxes and the reason why it sold for so high amount.
The unopened copy of the game was also granted a Near Mint grade of 9.4 and a “Seal Rating” of A++ by Wata Games (a grading video game company), making it highly collectible.
The game was purchased by a group of collectors on Feb. 6. The group includes Heritage Auctions Co-Chairman Jim Halperin, Zac Gieg, owner of Just Press Play Video Games and coin dealer and video game collector Rich Lecce, the owner of Robert B. Lecce Numismatist Inc.