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World’s First Estee Lauder #Beautyplayground Debuted in Malaysia

Estée Lauder #BeautyPlayground

Two weeks ago, Estée Lauder has finally launched their world’s first #beautyplaygound concept store in Malaysia. Opening its doors in Sunway Pyramid, this new concept store is every girl’s dream come true with the make up, personal tablet make up information, virtual selfie corner and friendly ‘Dream Team’ beauty specialists that are available for any instant assistance. There are acutally 6 play areas in #beautyplaygound which would transform every lady into a beautiful lady.

Estée Lauder #BeautyPlayground
Estée Lauder #BeautyPlayground

Since the current ‘It’ girl and face of Estee Lauder is none other than Kendall Jenner, the special corner at the new concept store is the “Chill with Kendall Jenner” space, where you can browse through the ‘It’ girl’s latest makeup looks and get tips on how to achieve them on an iPad. Other areas include Glow On (discover personalized secrets on having great skin by the ‘Dream Team’); Glam Up (have fun with endless possibilities using colors to create unique makeup looks); Get Polished (complete your look with Estée Lauder’s nail colors); Mix & Mingle (try out the latest fragrance and check out some cool gifting ideas) and Strike A Pose (take a selfie against a digital photo wall to show off your brand new look).
The Estée Lauder #BeautyPlayground is currently located at the Ground floor (Orange Zone) of Sunway Pyramid Mall, Kuala Lumpur.

Estée Lauder #BeautyPlayground
Estée Lauder #BeautyPlayground

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Written by Slamchica

Aleksandra Arsenovic graduated with a degree in economics and has a master degree in tourism. Since she worked as a travel agent, she has traveled around the world and developed an interest in luxurious hotels and exotic destinations. As a big fashion fan, Aleksandra loves expensive and luxury fashion items. As an editor of Extravaganzi she shares her knowledge about travels, fashion and accessories.

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