Luxury maison Cartier has partnered with Mr Porter to launch a curated selection of seven timepieces from the brand’s Santos de Cartier collection, including an exclusive strap that is only available at the men’s style e-commerce platform.
The Santos de Cartier watch – a modern re-interpretation of Cartier’s iconic wristwatch originally designed in 1904 by visionaries and friends, Messrs Louis Cartier and Alberto Santos Dumont, will be available on Mr Porter in pink gold, yellow gold and stainless steel, and stainless-steel variations.
“The new Santos de Cartier watch is an authentic and contemporary re-working of a classic. It presents an excellent opportunity to provide our global Mr Porter customer with a brand that we know they have been waiting for,” said Toby Bateman, Mr Porter’s managing director.
The collection is available for purchase from April 5.
Mr Porter has stocked Cartier eyewear for a while, and their customers have long requested the online retailer to stock Cartier watches. Cartier and Yoox Net-a-Porter’s strong business relationship dates back to 2017 when Net-a-Porter debuted their Panthère de Cartier watches.