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La Prairie Precious Platinum Rare Collection Enhance Your Skin’s Natural Beauty

La Prairie is paving the way for the official launch of its Cellular Eye Cream Platinum Rare, scheduled for January 2011, with a limited edition set called the Precious Platinum Rare Collection.

Each case of Precious Platinum Rare Collection holds a 30ml jar of the brand‘s Cellular Cream Platinum Rare, a full size jar of La Prairie’s new eye zone treatment and one silver necklace designed by sun and half moon symbols.

Cellular Eye Cream Platinum Rare is claimed to encapsulate the dual advantages of a concentrated, high-performing serum and a moisturising cream. The formula is described as rich, yet light to the touch, and is said to have an immediate lifting action on the skin.

Created with sugar polymer, the brand says, the cream creates an imperceptible tensing mesh on the surface of the skin, which delivers instant yet long-lasting firming and line smoothing benefits, according to the brand.

With a price tag of $940, it better stand true to that!

Cellular Eye Cream Platinum Rare
Cellular Eye Cream Platinum Rare

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