This Summer, Ableforth’s multi-award-winning cold-compounded Bathtub Gin will be available in 139 Waitrose spirits aisles nationwide for the first time, taking its well-earned place amongst Waitrose’s quality hand-picked craft spirits in time for the summer. The new Waitrose listing will be the brand’s most significant so far this year, following an unprecedented year where Ableforth’s Bathtub Gin has enjoyed phenomenal growth with YoY sales increasing by 225%.
Bathtub Gin’s rapid growth and many accolades are a reflection of its extraordinary flavour profile, achieved using the traditional method of cold compounding (or infusing). Botanicals including juniper, coriander, cardamom, cinnamon, orange peel and clove are infused in top quality copper pot-still spirit. A favourite amongst amateurs and professionals alike, with a very loyal and enthusiastic following.
Ableforth’s Bathtub Gin will have an RRP price of £33 ($42), for 70cl, 43.3% in Waitrose stores nationwide.